typeform.com/

Typeform

typeform.com/

Typeform builds AI-assisted conversational forms bundled with automated follow-up workflows, organized on its homepage into three named pillars: Ask (forms), Act (a "Growth Flow" automation product), and Learn (a "Research Flow" product). It leads with the specific claim of collecting 48 million responses monthly and forms that get "3.5x more data" with roughly double the completion rate of traditional forms, plus data-enrichment match rates it puts at up to 92% for B2B contacts and 71% for B2C. Named customer results are quantified rather than vague: SmartBug Media reports a 40% increase in sales leads, and Viva cites a 75% cut in time-to-hire. Integration and testimonial logos repeat multiple times down the page, suggesting a rotating carousel layout.

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Forms & Automated Workflows, Powered by AI | Typeform

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Updated

Oct 10, 2026

Typeform's landing page, section by section

Each section below is cropped straight from Typeform's live page — useful references for marketing landing page design.

Typeform design review: how the homepage is built

The page runs about 7670 pixels tall at desktop width: an announcement strip, a dark hero with three product cards, a light forms section, two dark blocks for Growth Flow and Research Flow, a light band of logos and story cards, an integrations panel, a dark closing banner and a five-column footer. Colour alternates between near-black aubergine and off-white, with violet glows, pale lilac cards and lime accents inside the mockups. Headlines use a light serif at poster scale. Distinctive: one hero introduces three products through a labelled card row.

Above the fold

A muted purple strip reads "Connect Claude, ChatGPT, or any MCP-ready assistant to your Typeform account." with a "Try it now" link and a close icon. The header pairs four menu items with "Log in", an outlined "Contact sales" and a white "Sign up". The centred serif headline sits under the eyebrow "AI FORMS & AUTOMATION", with one white button, "Get started—it’s free". Three bordered cards, "ASK", "ACT" and "LEARN", close the screen; two carry violet "NEW" pills.

Forms and Growth Flow blocks

A violet panel with a glass chip reading "PROSPECT LIST" leads into an off-white section, "Build forms at the drop of a prompt", with a dark "Explore forms" button and a tilted lime mockup. A three-column icon row names "High Response Rate", "Deeper Insights" and "Advanced Analytics". The page then turns dark for "When the form ends, the flow begins..." and a split block, "Be proactive with customer data", mockup left, "Explore Growth Flow" right.

Research Flow, customer proof and integrations

"Run fast research, moderated by AI" mirrors that block with sides swapped, an angled interview mockup carrying "Recruit participants" and "Finalize study design" chips, then "Fast Insights", "Qualitative & Quantitative" and "Verified Panel Recruitment". A light band follows with five logo tiles then lilac carousel cards such as "SmartBug Media increased sales leads by 40% with one form" above nine dots. "Integrate with your tech stack" shows two offset rows of logo tiles above "View integrations".

Closing banner and footer

The finish returns to dark violet with a large serif line, "AI forms and automation. All in Typeform." The footer sets five uppercase headings in a row: "PRODUCT", "TEMPLATES", "INTEGRATIONS", "RESOURCES" and "GET TO KNOW US". Entries such as "Popular templates" and "Enterprise" carry chevrons, five social icons sit under the last column, and a bottom strip holds "Cookie settings", "Report abuse" and "© Typeform".

On mobile

At 390 pixels the announcement wraps to three lines and the headline breaks across four. The three hero cards become a horizontal strip showing "Intelligent Forms" with a progress bar and a cut-off next card. Mockups sit above their copy, icon rows stack into single columns. The logo strip shows three tiles instead of five, and the page grows to 8865 pixels.

Worth borrowing

An "ASK", "ACT", "LEARN" card row under one button introduces three products without competing calls to action.
Swapping the mockup side between the Growth Flow and Research Flow blocks gives a long page rhythm.
Ending each pitch with three short icon titles such as "Fast Insights" gives scanners proof points.