wati.io/

Wati

wati.io/

Wati is a WhatsApp-centered customer engagement platform combining marketing, sales and AI-assisted support in one inbox, billed as "The #1 WhatsApp growth platform." Rather than one general stats block, the homepage splits its metrics by function through a tabbed interface: marketing claims "4X less CAC" and "3X more ROI," sales claims a "30% reduction in sales cycle," and support claims "80% FAQs resolved by AI" and a 40% workload cut. It states 16,000+ customers and a 4.6/5 G2 rating, and backs mobile use with iOS/Android app-store badges alongside unlabeled client logos rather than named case studies.

Category

Style

Stack

Fonts

DM Sans

Palette

Meta title

Wati | #1 AI-powered customer engagement platform

Sections

Updated

Oct 10, 2026

Wati's landing page, section by section

Each section below is cropped straight from Wati's live page — useful references for marketing landing page design.

Wati design review: how the homepage is built

The Wati homepage is 11899px tall on a white ground. From the top it stacks a black utility strip, a mint announcement bar, the nav, a centred hero headline with highlighted words, a tab strip, a logo row, a channel diagram, two AI agent cards, three tinted audience panels, an integration logo cloud, a stat band, a testimonial carousel, award badges and a black footer. Brand green #00e785 and pale mint #c7fce6 anchor the page, while blue, pink and yellow tint the three audience panels. Headlines are set in DM Sans.

Above the fold

A black strip carries "Help Center", "Partners", "Enterprise" and "Log in", above a mint bar reading "Get TikTok DMs and Ads in Wati Team Inbox and convert social engagement into revenue". The nav lists "Solutions", "Product", an "astra" logo, "Resources" and "Pricing", beside "Book a Demo" and "Try for Free". The headline "The #1 WhatsApp growth platform" puts "WhatsApp" and "growth" in green marker blocks, followed by two pills, "Trusted by 16,000+ customers worldwide" and "4.6/5 on G2".

Logos, channel diagram and AI agent cards

A "Marketing", "Sales" and "Support" tab strip sits then "Loved and trusted by 16,000+ businesses, across the globe" over five logos. "WhatsApp at the core. Conversations everywhere." sits beside a circle of channel icons. "10X your performance with Wati AI" leads two bordered cards, pink "Inbound Intelligence Agent" and blue "AI Support Agent", each with a "Build Agent" button.

Marketing, sales and support panels

Under "Use conversations to fuel every point in the buyer journey and empower your teams" come three rounded panels. "WATI FOR MARKETING" is blue, with four ticked bullets and the figures "4X", "3X" and "85%". "WATI FOR SALES" is pink, with "30%", "3X" and "20%" and a "Chat with a Rep" button. "WATI FOR SUPPORT" is yellow, with "40%", "80%" and "40%" and a "Test AI Support" button.

Integrations, proof and footer

A heading on the team's existing stack introduces a cloud of integration logos, including Salesforce and HubSpot, around the Wati bubble. "Empowering global leaders with world-class conversation infrastructure" shows "10B", "99.999%", and "190+". A carousel opens on a Habuild testimonial. Four G2 badges sit under "Loved by Customers, Backed by Experts", then "Grow Better with Wati today" and a black footer whose columns run from "Solutions" to "Wati vs. Competitors".

On mobile

At 390px the mint bar and nav compress to the wordmark and a menu icon. The headline changes to "The #1 business messaging platform", and the "Chat With Us" pill overlaps a button. The channel diagram, AI agent cards and the three audience panels stack in one column. Five rating cards, including Capterra and Trustpilot, join the G2 badges, and the footer becomes one long list of links.

Worth borrowing

Green marker blocks behind "WhatsApp" and "growth" make two words carry the positioning.
Tinting marketing blue, sales pink and support yellow, each with large figures, lets visitors self-sort by role.
Placing G2 badges under "Loved by Customers, Backed by Experts" just before "Grow Better with Wati today" stacks proof ahead of the final prompt.