Skip to content
BestSaaSWebDesigns

About Us — 220 examples

220 SaaS company About Us page design examples

The About Us page is where a company earns trust by showing the people, mission, and story behind the product. These examples show how the best SaaS companies turn their About pages into compelling brand moments — combining team photos, founding stories, and values that resonate with customers and candidates alike.

SaaS company About Us page design examples gallery

mailchimp.com/
Mailchimp about u design — Marketing
Mailchimp— About UMarketing
dropbox.com/
Dropbox about u design — Productivity
Dropbox— About UProductivity
teachable.com/
Teachable about u design — E-commerce
Teachable— About UE-commerce
attentivemobile.com/
Attentivemobile about u design — Marketing
Attentivemobile— About UMarketing
methodfi.com/
Methodfi about u design — Finance
Methodfi— About UFinance
basecamp.com/
Basecamp about u design — Productivity
Basecamp— About UProductivity
beehiiv.com/
Beehiiv about u design — Marketing
Beehiiv— About UMarketing
segment.com/
Segment about u design — Analytics
Segment— About UAnalytics
pitch.com/
Pitch about u design — Productivity
Pitch— About UProductivity
homerun.co/
Homerun about u design — HR
Homerun— About UHR
jasper.ai/
Jasper about u design — Marketing
Jasper— About UMarketing
gumroad.com/
Gumroad about u design — E-commerce
Gumroad— About UE-commerce
decodable.co/
Decodable about u design — Infrastructure
Decodable— About UInfrastructure
proof.com/
Proof about u design — Security
Proof— About USecurity
tranch.com/
Tranch about u design — Finance
Tranch— About UFinance
lattice.com/
Lattice about u design — HR
Lattice— About UHR
webflow.com/
Webflow about u design — Design
Webflow— About UDesign
kajabi.com/
Kajabi about u design — Marketing
Kajabi— About UMarketing
clickup.com/
Clickup about u design — Productivity
Clickup— About UProductivity
ramp.com/
Ramp about u design — Finance
Ramp— About UFinance
ghost.org/
Ghost about u design — Marketing
Ghost— About UMarketing
wisprflow.ai/
Wisprflow about u design — AI
Wisprflow— About UAI
pipe.com/
Pipe about u design — Finance
Pipe— About UFinance
airmeet.com/
Airmeet about u design — Marketing
Airmeet— About UMarketing
cartesia.ai/
Cartesia about u design — AI
Cartesia— About UAI
zeplin.io/
Zeplin about u design — Design
Zeplin— About UDesign
hiro.so/
Hiro about u design — Developer Tools
Hiro— About UDeveloper Tools
treblle.com/
Treblle about u design — Infrastructure
Treblle— About UInfrastructure
unicorn.studio/
Unicorn about u design — Design
Unicorn— About UDesign
zeda.io/
Zeda about u design — Productivity
Zeda— About UProductivity
twelvelabs.io/
Twelvelabs about u design — AI
Twelvelabs— About UAI
clarisights.com/
Clarisights about u design — Analytics
Clarisights— About UAnalytics
craft.do/
Craft about u design — Productivity
Craft— About UProductivity
amplemarket.com/
Amplemarket about u design — Sales & Support
Amplemarket— About USales & Support
nimbusweb.me/
Nimbusweb about u design — Productivity
Nimbusweb— About UProductivity
supabase.com/
Supabase about u design — Developer Tools
Supabase— About UDeveloper Tools

About about us

An About page serves two different audiences at once, and the best ones are honest about that: prospective customers doing diligence on who's behind the product, and prospective employees deciding whether to apply. That dual purpose is why the strongest examples pair a founding story with a genuine, specific reason the company exists — a real problem the founders hit themselves — rather than a mission statement that could describe any company in the category. Real team photos beat stock imagery by a wide margin here, not just aesthetically but as a trust signal: a page willing to show actual people is implicitly claiming there's nothing to hide. Values sections are the part most likely to read as filler, and the fix is concrete rather than stylistic — a value stated as a specific behavior ('we ship in public, including our mistakes') is credible in a way that an abstract noun ('integrity') isn't, because the reader can picture what it looks like in practice.

What makes a great one

  • A clear mission or founding story that feels authentic, not corporate
  • Real team photos and names — not stock imagery
  • Company values expressed through specific behaviours, not platitudes
  • A narrative arc: why it was built, who built it, where it's headed

Related

Testimonial sectionsHR & people tool designsFooters

Frequently asked

What sections belong on a SaaS About Us page?
Most effective pages include a founding story, the team (with real photos), company values expressed concretely, and often a timeline or key milestones. A careers link and press/media mentions are common additions once the company has hired beyond the founders.
Should an About page include a careers link?
Yes, if the company is hiring — the About page is one of the highest-intent pages for a prospective employee doing research, since it's exactly where someone goes to decide if the culture is a fit before applying.
How personal should a founder's story be?
Personal enough to be specific and credible, without turning into an unrelated memoir — the useful version explains the real problem the founder experienced firsthand and why existing options didn't solve it, which is also usually the company's actual positioning in disguise.